Episode No. 9 | Creating Socially Conscious Businesses


How are women founders changing the way companies are run?

In episode 9 Karna and Brandi chat with Kara Wiegand, co-founder of Threads Worldwide, and Shannon Keith, founder and CEO of Sudara, two women on a mission to change the world through their businesses.

Some of the questions shaping this conversation:

  • What is socially conscious business and how can it change the world?
  • How are women rethinking leadership and power structures in business?
  • How does collaboration differ from competition?

After you dive in, tell us more about how you’re changing the world with how you engage with businesses.

Listen in…

Episode Hot Points:

  • Shannon talks about what social business is and how its shifting away from how it’s been traditionally done (2:15)
  • How a social business structure and the feminine changes the way Shannon operates her team (4:25)
  • Shannon talks about how her mission statement is integral on everything she does (6:15)
  • Embodying core values in business (8:30)
  • We discover what compassionate capitalism is (10:47)
  • Kara talks about how Threads allows people to be world changers (11:40)
  • Shannon talks about brand awareness and fan advocates and how it’s producing a sense of solidarity and sisterhood amongst women (14:09)
  • Frontiers in leadership and hows it’s changed (18:25)
  • Kara shares her idea of being an effective leader (19:15)
  • Kara and Shannon share their day to day practices to allow people to step into moments of leadership (24:30)
  • Shannon talks about how transparency and integrity is crucial to their value system (26:00)
  • We dive into the difference between competition and collaboration (31:00)
  • Shannon and Kara share their biggest growth points and challenges in business (37:48)

Resources

Memorable Quotes

Our economy is built on the backs of small businesses. #thenextleaders Click To Tweet As women, our liberation is tied up in one another. #thenextleaders Click To Tweet I shine my light and bring attention to the light that is shining through the people I am working with. Click To Tweet

Kara Wiegand founded Threads Worldwide with two friends, Lindsay and Angela. Threads partners with artisans around the world to create a growing market for their handmade goods. By partnering with artisan cooperatives and businesses, they create dignified jobs for women who need them.

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Shannon Keith is an abolitionist, changemaker, wife, and mother of three. Twelve years ago, she left her successful corporate career to start Sudara, a thriving benefit corporation and lifestyle brand. Sudara’s products invest in job-creation programs and services to empower women in India who are at the highest risk or survivors of sex trafficking. More than a give-back model, her organization enables women to have freedom-filled choices for themselves and for their families.

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